It all started with a a passion for organic farming. Our founders had a dream of starting supply of organic vegetables and fruits on a large scale in UAE that would not only provide delicious and nutritious food, but would also be a model for sustainable and ethical farming practices. They worked tirelessly to source the best organic farm fresh produce and establish relationships with local markets and restaurants.

Of course, starting any business comes with its share of challenges. One of the biggest obstacles that we faced was convincing people to pay a little bit more for organic produce. However, we knew that by emphasising the quality and freshness of our products, we could win over even the most skeptical customers. We also faced challenges related to weather, pests, and other factors outside of our control, but through persistence and hard work, we were able to overcome these obstacles and grow a thriving business.

Over the years, we have achieved many milestones that we are proud of. We have expanded our farm to include more acreage and more crops, and have formed partnerships with local chefs and markets that share our commitment to sustainability and ethical farming practices.